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Most businesses are seeing influencer marketing as a viable option, as opposed to other forms of marketing. Influencers curate a large audience, usually one built around a cult of personality, and would lend their name to a particular brand. As a digital marketer, you shouldn’t really miss the opportunities that influencer marketing will bring for your career. When I’m asked if influencer marketing is worth it in 2020, it’s often asked by skeptics who are unaware of market trends and growth projections in the social media advertising space. Find out if influencer marketing is right for your customers Brands and influencer talent will continue to evolve their approaches and their expectations, but a performance model will continue to rise as influencer marketing develops. The influencer marketing industry is on the rise, with no signs of stopping soon. 89% of marketers believe that the revenue generated through influencers is similar or even better than other paid marketing channels. Influencer marketing has exploded in the last few years and looking at 2020 stats, it is expected to be worth $15 billion by 2022.Users turn to their favorite influencers for recommendations and advice on … According to another study, influencer marketing is set to become a $10 billion market by 2020.. It’s clear that influencer marketing is here to stay. The Rise of Influencer Marketing, and What to Expect in 2020 homeIM June 11, 2020 Cooking Ideas Blogs No Comments In current months, sellers and brand names have actually needed to adjust to a pandemic that nobody saw coming, and something is for particular: engagement on sponsored material is increasing with more individuals in the house and on social networks. In fact, it is predicted to become a $5-10 billion market within the next five years. 5. Key Takeaways on Influencer Marketing for 2020. Influencer marketing shows no signs of slowing down in 2020, having evolved into a core marketing strategy that is practiced by over 93% of marketers. Do you know that +325% increase in searches for "influencer marketing" over the last 12 months on Google alone? Founded by YouTube musician Jack Conte and Conte’s friend Sam Yam in 2013, Patreon allows dedicated fans to directly support their favorite creators. Influencer marketing is leveraging the reach of an existing influencer who has built a large following and strong brand reputation in a particular niche to support your brand, endorse your product, or co-create content, with the intent to increase brand awareness and drive sales. The rise of Gen-Z in influencer marketing . Patreon is a platform that eliminates the inconsistency and uncertainty when it comes to influencer paychecks. The Rise of Influencer Marketing, ... 2020. Influencer marketing is the fastest way to acquire customers today. 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